The untapped : a recent webinar in the USA, discussed the huge motivation - growth in vs fresh and raw, as well as and growth, Another prominent was the rise of food (which we predicted last year). This is probably a good time to look at the market, where of prepared and delivered frozen, fresh or are already active.
But even in Europe, retailers are not resting on their laurels. For example, leading Dutch , Albert Heijn (part of Ahold Delhaize) just announced the launch of a meal delivery service - instead of going to the to buy prepared food and deli products, you can now order it to your home, as you would with . This will complement the retailer's solutions such as its Bakery Café and the Deli Kitchen in-store concepts, as well as convenience brand, AH to go.