When it comes to Instagram, the most common concern I hear from clients, potential clients, or whoever I happen to run into, is time. I'm not going to lie to you and say, 'oh it takes no time at all. You can totally schedule a months posts in an hour, and then gain 1000 followers in 30 days.' The truth is it takes time to find your voice, to build your audience, to get into the groove of it all. It takes time to establish yourself as the expert and a thought leader. It takes time to build trust. And that's ok. It's ok to take the time to figure it out. It is not a waste if you are here to listen to your audience, and to grow a community and your business. Good things take time, and they take effort. Time starts to slip away from us when we start to overthink, compare, procrastinate, and let fear take over. Don't let those time suckers get ya.